Marketing & Branding
For over 10 years, I've worked in both domestic and international markets – and with brands and entrepreneurs across the Luxury Lifestyle, Entertainment, Hospitality, Wellness, Fashion, Beauty, Travel & Tech industries.
Past and current clients include Google, the Beverly Hills Bar Association, Westfield Culver City, Drk Beauty Healing, Sea Witch Botanicals, Pure DOPE Magazine and Sweet Vibes. My expertise lies in establishing a cohesive brand identity, voice, aesthetic and content strategy, as well as developing strong sales funnels, acquisition and retention tactics, and optimizing social media growth.
I also have extensive experience in creating influencer/ ambassador programs and campaigns, building and growing online communities (on platforms such as Facebook groups, Mighty Networks, Kajabi, etc), and helping entrepreneurs launch profitable products, courses and brands.
Marketing & Branding Services Include:
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Social media management, including the editorial calendar, content production and strategy, sales funnels, reporting, and engagement.
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Development of in-house, influencer programs. Including establishing KPIs and onboarding practices, vetting and casting talent, drafting contracts, and negotiating deliverables/rates.
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Influencer campaigns (including whitelisting). Offering full-scale management (ideation, casting, facilitating, analysis and post-reporting)
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Building strategic, creative, multi-platform partnerships (influencer, celebrity, B2B) that support sales and marketing objectives.
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Owning media forecasts and outlook for spend, revenue, and ROI.
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Marketing campaign execution (conceptualization, direction, and oversight), including graphic design and/or production of assets.
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Designing and writing copy for websites, landing pages, and digital and print marketing collateral. Assets may include display advertising, social media campaigns, and print media ads.
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Paid and earned social media advertising.
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Email marketing (including newsletter management and design).
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Product marketing.
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Content marketing strategy.
If you're interested in working with me, I offer complimentary 15-minute consultations to potential clients to discover if we're a good fit. To schedule your consultation, please email Hello@MissBellaGraham.com.
What Clients Are Saying:
"At Pure DOPE, Bella has been responsible for the development and marketing of several emerging young artists and brands, a list which includes: (Artists) Agnez Mo, Sean Kingston, Don Benjamin, Tinashe, B. Smyth, Cashius & Pheo, Casey Veggies; (Brands) Joy Rich, Crooks & Castles and others.
As an engagement marketer, Bella is one of the most advanced creative professionals to ever collaborate with the art production and social-influence marketing teams here at Pure DOPE Magazine. As executive editor, I nicknamed Bella “Young Franca” as I found her method of galvanizing otherwise monocultural industries and individuals with an embrace of intellectualism, mod style, and subtle nods to lipstick feminism likened to that of a young Franca Sozzani – the iconic editor-in-chief of Vogue Italia since 1988. We at Pure DOPE look forward to collaborating with Young Franca for many years to come." ~ Tone Swep