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who is
Bella Graham?
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I’m Bella Graham—a product marketing leader, growth strategist, writer, public speaker, and creative director with a passion for technology, storytelling, and innovation.

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I specialize in product marketing, B2B growth strategy, demand generation, and digital innovation, helping companies refine their go-to-market execution, customer acquisition, and platform growth. My expertise bridges both technical and creative disciplines, allowing me to align marketing, product, and engineering teams to drive measurable impact and long-term scalability.

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As a Certified Scrum Product Owner and Scrum Master, I bring a structured, agile approach to marketing—ensuring that business goals, product roadmaps, and user experience work seamlessly together to create high-performing, data-backed strategies.

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Shaping the Future: Scaling Digital Brands & Transforming Industries

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I’ve led marketing and growth initiatives across tech, social commerce, beauty, Web3, fashion, digital platforms, and B2B SaaS, with a track record of transforming ideas into scalable businesses.

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  • Product Marketing & Go-To-Market: As the product marketing lead for a social media app with 20M+ users, I drove the go-to-market strategy, onboarding 700K+ users in one year while reducing customer acquisition costs by 20%.

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  • Growth & Audience Expansion: I spearheaded brand strategy for an astrology and wellness app with 2M+ DAUs, optimizing user engagement and retention.

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  • Social Commerce & Creator-Led Growth: I’ve consulted for leading social commerce platforms, integrating video content, influencer storytelling, and strategic partnerships to enhance product discovery and credibility.

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  • Strategic Partnerships & Experiential Marketing: I’ve built high-impact brand partnerships and creator-led activations for brands like Mercedes Benz, Rolls Royce, and Google, leading immersive brand experiences and influencer marketing campaigns.

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Beyond execution, I bring technical fluency to marketing strategy—collaborating with Product and Engineering teams to optimize feature adoption, refine positioning, and align technical capabilities with market needs.

I thrive working with visionary founders, scaling startups, and industry disruptors—particularly women-led companies innovating in tech, beauty, web3, social commerce, and entertainment.

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However, I’m also deeply passionate about working with wellness entrepreneurs, artists, and mission-driven brands. As a public speaker and health advocate, I believe in elevating brands that foster community, self-discovery, and personal empowerment—whether that’s through mental health, holistic wellness, sustainable beauty, purpose-driven retail, or creative expression.

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I’ve helped founders launch and scale wellness brands, digital storefronts, coaching platforms, retreats, and online communities that resonate deeply with their audiences. Whether it’s a therapist launching a membership program, a coach building an online course, a DTC brand optimizing customer engagement, or an artist turning their craft into a profitable business, I bring the strategic insight and marketing execution to make it happen.

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​​​Ways We Can Work Together

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I offer strategic consulting, advisory, and fractional leadership to help companies:

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  • Develop and execute product marketing strategies that drive user acquisition, engagement, and retention.​

  • Design high-impact go-to-market plans that position brands for long-term success.​

  • Build influencer and creator-driven marketing programs that enhance product discovery and authenticity.​

  • Create strategic brand partnerships and B2B alliances that support revenue and growth goals.​

  • Optimize digital marketing and audience growth strategies to expand market reach.​

  • Launch experiential activations and live events that convert audiences into loyal customers.​

​​In addition to consulting, I am a public speaker and advocate for digital innovation, wellness, and entrepreneurship. I’ve spoken on panels, led workshops, and am available to host discussions on topics such as:

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  • The Soft Power Playbook: Influence, Negotiation & Leadership for Women in Business

  • Beyond Resilience: Thriving in Leadership, Cancer Advocacy & Navigating Chronic Illness

  • Building Scalable Growth Strategies for Digital Brands & Emerging Startups

  • From Burnout to Balance: Thriving in High-Pressure Industries Without Sacrificing Health

  • The Future of Digital Wellness: Where Tech, Community & Holistic Care Converge

  • Women in Tech & Leadership: Visibility, Influence & Breaking Barriers

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📩 Let’s connect – I offer a complimentary 20-minute consultation to explore how we can work together.

 

Email Hello@MissBellaGraham.com to schedule a session

© 2018 Miss Bella Graham

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